Videogames and Television
Videogames and Television ‘Transmedia’ has been an industry buzzword for several years, with videogame franchises straddling silicon, the silver screen, novelisations, comics and more. Yet rarely do these modern cross-disciplinary marketing techniques touch on television. It’s been many years since videogames were a prime television enterprise – shows like Earthworm Jim, Adventures of Sonic the Hedgehog
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